AdWhatCost: Optimize your Ads logo

AdWhatCost: Optimize your Ads

Built for Shopify Free plan available

AdWhatCost uses UTM parameters to build a bridge between the data of your Shopify store and your Facebook Ads & TikTok Ads. This way we can deliver a fast, accurate & reliable account of orders that were verifiably placed by visitors of your store who clicked on one of your ads within their customer journey – even on iOS. On top of that, our app calculates the profitability of your ads and delivers both traditional as well as advanced performance marketing KPIs such as ROAS, ROMI & ACOS.

★ 5.0 (10 reviews)
Pricing: Free plan available. Paid plans from $20/month

Pricing Plans

Free plan available. Paid plans from $20/month

Free Plan

Free
  • < 30 Orders / Month
  • UTM Tracking
  • Unlimited Attribution Window
  • Ad Profitability Calculation
  • FB & IG Ads Integration
  • TikTok Ads Integration

Standard Plan

$20/month
  • UTM Tracking
  • Unlimited Attribution Window
  • Ad Profitability Calculation
  • Facebook & Instagram Ads Integration
  • TikTok Ads Integration

Key Features

  • ✓ < 30 Orders / Month
  • ✓ UTM Tracking
  • ✓ Unlimited Attribution Window
  • ✓ Ad Profitability Calculation
  • ✓ FB & IG Ads Integration
  • ✓ TikTok Ads Integration

About AdWhatCost: Optimize your Ads

AdWhatCost is a Shopify app for Facebook (Meta), Instagram and TikTok ads performance monitoring as well as for UTM parameter tracking and profit calculation.

App Details

STATUS
Active in Shopify App Store
LAUNCHED
September 6, 2021
LAST VERIFIED
Oct 5, 2026